Opinion

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Nvidia Fugatto in action

27 Nov 2024

3 min read
The AI revolution is coming for music and sound – will you play along or be drowned out?
Opinion
A turkey in court

27 Nov 2024

10 min read
The People v the Turkey [of the Week]: Calling BS on ‘bad’ ads
Opinion
Jaguar models in an elevator

27 Nov 2024

6 min read
Jaguar probably doesn’t care about the branding backlash, it might even welcome it
Opinion
How the new concept car might look

26 Nov 2024

6 min read
Respect stakeholders or feel the pain. Brand lessons for Jaguar and The Guardian
Opinion
Google Chrome

26 Nov 2024

3 min read
Why breaking up Google won’t happen (and why it shouldn’t)
Opinion
7 codes that make B2B brands meaningful – insights from Havas’ latest study

21 Nov 2024

4 min read
The 7 codes that make B2B brands meaningful
Opinion
A women being creative in an office

21 Nov 2024

8 min read
​Let’s be honest, agencies mandate office returns to maximize productivity, not creati...
Opinion
Jerry maguire
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21 Nov 2024

4 min read
Show me the model: Why the commercial advertising agency model must be reimagined
Opinion
Jaguar

20 Nov 2024

6 min read
Jaguar rebrand a complete comms car crash
Opinion
Bodyform's pain stories, an example of women taking control of their narrative

20 Nov 2024

7 min read
​To beat capitalism’s male gaze, we need women designing for women
Opinion
[Left to right] Max Lederer from Jung von Matt, Karen Boswell from VML, Gordon Young from The Drum and David Abraham from Wonderhood Studios

18 Nov 2024

3 min read
Are creative agencies totally f***ed? Reflections from Web Summit 2024
Opinion
GetP@id

15 Nov 2024

3 min read
Why Visa is right to back creators as small businesses
Opinion
Coca-Cola Zero

15 Nov 2024

8 min read
I was wrong. People love Coca-Cola’s AI remake of a Christmas classic
Opinion
An angry emoji on red background

15 Nov 2024

4 min read
It’ll take more than ‘empathy’ for marketers to reach Trump’s majority
Opinion
Growth trap

15 Nov 2024

6 min read
Agency growth and how to avoid it
Opinion
silhouettes
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14 Nov 2024

4 min read
In a divided world, ‘educated empathy’ can be the bridge, says Iris Americas CEO
Opinion
Dentsu
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14 Nov 2024

3 min read
Dentsu’s strong H1 falls flat in Q3, but there are some interesting things coming in 202...
Opinion
TikTok gifts

13 Nov 2024

5 min read
Entertainment or exploitation? The ups and downs of TikTok gifts
Opinion

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