In a constantly changing industry climate, the 4A's keeps a close pulse on how agencies are shifting to use more progressive working models. As part of this session, 4A’s CEO Marla Kaplowitz will discuss key topics agencies are reporting essential to future-proof their performance post-COVID, and beyond. The session will also share best practices to drive growth amid COVID-19 as well as examine current leadership demands and emerging services, service models and skill sets that the market is calling for.
A discussion among the main players around the acquisition of The BeHeard Partnership, how it came about and took place during lockdown - and what the plans are for it moving fo... read more
It is the time to restart, rebuild, reset. But can an industry built on flogging stuff ever be ethical, especially at a time when the pandemic has upended our world? This panel will... read more
Acclaimed designer and founder of Red or Dead and Hemingway Design will talk to The Drum about his career, his creative process and inspirations and how he sees the modern creative... read more
Time to get out of the hub bubble of Singapore.
In this session, we will chat with leading agencies from Southeast Asia’s growth markets to find out where they are doing...
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Independent agency CEOs from across APAC will share the challenges they face and the successes they are experiencing when competing with networks and consultancies.
read moreAccording to the latest industry reports, digital advertising budgets continue to increase, with programmatic once again benefitting from greater investment.
But as spend increases,...
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If you want your agency to still be here in five or ten years, it’s essential that you have a profitable and sustainable business model. What many agencies don’t realise is that... read more
What does a great client partnership look like in tough times? In this exclusive session, you can peek behind the curtain as a senior marketer and a satisfied client share the secrets... read more