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While 2020 presented its share of challenges, it also showcased advertisers’ ability to be nimble in an ever-evolving digital ecosystem. Just because we’ve started a fresh new year, doesn’t mean advertisers can return to normal anytime soon. Consumers are changing: given the surge in content consumption around the world, however, there are plenty of opportunities for advertisers to capture the attention of their audiences across all channels — including emerging platforms like connected TV (CTV).
In this session, DoubleVerify will highlight key insights and trends learned from 2020, and provide advice on exactly how advertisers can continue to drive campaign performance in 2021 through innovative and privacy-friendly solutions.
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In partnership with Accenture Interactive
In partnership with Porter Novelli
In partnership with DoubleVerify
In partnership with Cheetah Digital
