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Featured on The Drum

Christmas things

Agency Leadership

‘Consumers crave more than holiday spirit’: Ad execs on the trends of Christmas 2024
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A sale sign in an empty window

Agency Leadership

‘Less about the deal, more about the feel’: Ad execs on Black Friday in 2024
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The BBVA building in Spain

Brand Strategy

How Southern European banks are redefining financial branding
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The Octopus Energy mascot in front of a wind turbine

Brand Strategy

How, not what: Octopus Energy’s new (and necessary) approach to utilities comms
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People on a cruise deck

Brand Strategy

Golden gap years and youth cruises: Marketers on 2024’s travel trends
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An olympic podium

Brand Strategy

Elsewhere in the summer of sport: The brands, sports, and athletes to keep an eye on
4 months ago
A Tunnock's Caramel Wafer bar against a white background

Brand Strategy

We ask marketers: Which brands are too good to rebrand?
4 months ago
A pair of human lips, with a finger to them in a 'shh' gesture

Agency Leadership

The ‘try not to talk about AI’ challenge: What tech trends are exciting ad execs?
4 months ago