Raptor Marketing - Profile

We are Raptor, the global youth marketing agency.

A creative collective that bridges the gap between the next generation and the brands they love. We provide unparalleled access to youth and student communities that represent the heart of culture, delivering marketing campaigns that truly resonate and achieve results.

- The pioneers of the global student ambassador programme.
- Specialists of on campus activation.
- Award winning in-house content creation studio
- Thousands of students live on our bespoke reporting and management platform

Our mission is to put young voices at the forefront of advertising. Why? Because they think differently. The world is constantly evolving, and we collaborate with the next generation to identify, ideate and execute what’s next, delivering unparalleled creative campaigns that truly resonate.

Our campaigns are created for youth, with youth - ensuring that we work collaboratively with the audience as a sounding board for everything we do.

We’re a team ingrained in youth culture and representative of the audience. Our personal interests, passions and pain points are reflected in the campaigns we create. We aren’t just talking to the next generation, we are the next generation, paving the way for a new approach to advertising.

Every campaign we do aims to make a difference, and give back to the next generation. Through bridging the gap between youth and the brands they love, we create an ecosystem that encourages both to feel inspired, make change and achieve results.

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Location

London, GB

Founded

2015

Staff

Social

Clients

SoundCloud

Nando's

Nando's UK

Mondeléz International

Mike's Hard Lemonade Co.

Hostelworld

HelloFresh

Grenade

Google

Bud Light Seltzer

ABinBev

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A still from Gatorade's advert featuring a close-up of a man's face with beads of orange sweat on it

Branding

Connect with students and make customers for life, like these brands

25 days ago

Brand Purpose

Are brands trying too hard at festivals – or is ‘festivalization’ just beginning?

2 months ago

The back of three male students heads looking towards the front of a classroom or lecture hall where a lecture is taking place

Brand Strategy

Understand cultural nuance for a great global youth strategy

4 months ago

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Case study

Pot Noodle: Stir Up Your Future

2 years ago

Case study

Grenade: #GETSHITDONE.

2 years ago

Case study

Tinder Tuition

2 years ago

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Damn It!

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Branding

Connect with students and make customers for life, like these brands

25 days ago

Brand Purpose

Are brands trying too hard at festivals – or is ‘festivalization’ just beginning?

2 months ago

Brand Strategy

Understand cultural nuance for a great global youth strategy

4 months ago

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