The Drum Takes WebSummit! The Drum's editor-in-chief Gordon Young moderates a panel featuring Constanze Mitterhuemer, Head of Innovation at Belvedere Museum, and Paul van Raak, Creative Director of The Brand Father, as they discuss their creative collaboration & the evolution of the museum experience. Together, they explore how augmented reality and gamified education are transforming museum spaces to attract younger audiences, blending culture, technology, and creativity in exciting new ways.