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Agency leadership

All Agencies
working out
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New

10 min read
With budgets set to be tight in 2025, agencies must be in ‘good shape’ operationally
Agency Advice
An image that says: Road to 2025

24 Dec 2024

6 min read
The 6 marketing trends I’m betting on in 2025
Opinion
Christmas things

24 Dec 2024

4 min read
‘Consumers crave more than holiday spirit’: Ad execs on the trends of Christmas 2024
Agency leadership
A bar chart going upwards, made of American dollar bills

23 Dec 2024

5 min read
The ‘Great Wealth Transfer’ and gen Z brand promiscuity will reshape loyalty in 2025
The Drum Network
itch
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19 Dec 2024

4 min read
Can Omnicom & IPG clients resist the itch to pitch?
Opinion
Arthur Sadoun

12 Dec 2024

3 min read
Arthur Sadoun reacts to Omnicom-IPG deal in tongue-in-cheek video message to staff
Mergers and acquisitions
Kathy Bloomgarden
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12 Dec 2024

6 min read
Early entry into China helped Ruder Finn stay ahead of the curve, says CEO
How I Run My Agency
Sir Martin Sorrell
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09 Dec 2024

6 min read
Masterstroke or massive mistake? Sorrell on rationale behind Omnicom takeover of IPG
Agency models
Snoop Dogg presents Publicis results
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05 Dec 2024

6 min read
How dogged determination finally made Publicis the world’s largest ad group
Opinion

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