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Future trends in retail media: what’s on the horizon?
DMEXCO 2024
and Marketing
Sponsored by
At DMEXCO 2024, Tim Crouch, vice president of strategic partnerships at Rokt, shares insights on the future of retail media and its impact on the advertising landscape. We explore how Rokt is driving growth by focusing on the ‘transaction moment,’ utilizing AI and machine learning to deliver relevant customer experiences.
The Drum invites guests to come and have their say to spotlight the top emerging tech trends and innovations that should be on marketers’ radars – but it’s not all talk, as we want to turn the real focus to action, sharing practical applications of these technologies for marketers in real-world scenarios.