MG Empower - Profile

MG Empower is a global integrated marketing agency. We're a global collective with diverse expertise and a deep understanding of culture to make work that matters - to brands and audiences worldwide. As part of the DXG Group - a world-leading group of Hubspot partners, from Diamond to Elite, based in the UK, Spain, France, South Africa and Dubai - we engage and deepen relationships between brands and their audiences through storytelling, creative and data, on and offline. Our bespoke, agile and solution-driven approach is applied across strategy, creative, influencer, social media and experiential - bringing it all to life with energy like no other. Our journey started in 2017, in a South London coffee shop. The agency has since grown, expanding its team and ecosystem of marketing solutions to provide brands with an integrated offering and drive global impact. Today, MG Empower has made its mark by building award-winning campaigns, end-to-end growth strategies and multidimensional narratives with high impact for brands like TikTok, Chopard, Genesis, Fujifilm, Bumble, TangleTeezer, and Sol de Janeiro.

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Location

London, GB

Founded

2017

Staff

Social

Clients

Tangle Teezer

Nespresso

Lionsgate

House Of Fraser

HelloFresh

Genesis Cars

Fujifilm

Chopard

Campari

Bumble

A pastel-toned digital rendering of rock fragments

Brand Strategy

As we enter the era of microtrends, how are marketers keeping up?

11 days ago

Digital Transformation

AR glasses like Orion give us a fresh lens on the future of social media

15 days ago

Agency Leadership

Live-in novels, brainwaves and a branded Berlin Wall: marketers’ dream ad formats

1 month ago

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Case study

Driving awareness and conversion to Zilch's app.

4 months ago

Case study

Sol de Janeiro Rio Radiance SPF Collection launch.

4 months ago

Case study

Sol de Janeiro at Carnaval 2024, Brazil.

4 months ago

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Company news

How crypto creators are inspiring audiences to diversify investments.

2 years ago

Industry insight

How can brands embrace and innovate with the contactless revolution?

3 years ago

Industry insight

The creator economy: what is it and how can brands engage with it?

3 years ago

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Natalie Grey

Head of Client Services & Production

Alex Frey

Head of Branded Partnerships

Joe McElligott

Head of Strategy

Steff Garrard

Senior Account Director

Maira Genovese

Founder & CEO

Andrea Cortes

Senior Insights & Strategy Manager

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Brand Strategy

As we enter the era of microtrends, how are marketers keeping up?

11 days ago

Digital Transformation

AR glasses like Orion give us a fresh lens on the future of social media

15 days ago

Agency Leadership

Live-in novels, brainwaves and a branded Berlin Wall: marketers’ dream ad formats

1 month ago

Showreel

Featured on The Drum

Latest Inspiration

Latest Insights

Our Team

Featured on The Drum