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Digital Transformation

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A pastel-toned digital rendering of rock fragments

23 Dec 2024

8 min read
As we enter the era of microtrends, how are marketers keeping up?
Brand strategy
Buttons on an old-fashioned till

20 Dec 2024

5 min read
How can brands prepare for the future of point-of-sale?
The Drum Network
Two people in silhouette speak against a multicolored background

19 Dec 2024

5 min read
Take these steps to stay ahead of the curve on conversational search
The Drum Network
'2025' in blue gainst a white background

19 Dec 2024

8 min read
As AI beds in, is brand strategy becoming (ironically) all the more human?
Digital Transformation
A neon sign of a pair of glasses

18 Dec 2024

5 min read
AR glasses like Orion give us a fresh lens on the future of social media
The Drum Network
A child looks at drinks in a vending machine

17 Dec 2024

5 min read
It’s important to know what LLMs are saying about your brand – here’s how
The Drum Network
Sora and OpenAI logos displayed on mobile phone screen

11 Dec 2024

10 min read
While hype envelops OpenAI’s genAI video platform Sora, some warn against commercial use
Artificial Intelligence
A still from the game Roblox, showing a character running

11 Dec 2024

7 min read
If you think gaming is just for fun, you’re missing out on branding opportunities
The Drum Network
AI influencer Noonoouri posing

10 Dec 2024

5 min read
AI influencers are here – but will they ever replace humans?
The Drum Network

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