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Retail media

All Media Media planning & buying Future of TV Measurement Brand safety Retail media
A supermarket aisle

14 Nov 2024

4 min read
From apples to ads: how retailers can build successful retail media offerings
The Drum Network
two ladies laughing in a dodgem

23 Oct 2024

7 min read
Comms to commerce: adtech innovations that got marketers talking at Dmexco
Technology
Seedtag_fashion focus week

01 Oct 2024

5 min read

Sponsored

Why is contextual advertising in vogue for fashion and beauty brands?
Promoted
sour patch kid in an office chair

25 Sep 2024

3 min read
Sour Patch Kids’ ‘Sour Translator’ unwraps the sweet truth behind corporate jargon
Creative
A US flag showing both parties

15 Aug 2024

6 min read
We tested 38 US election ads. Hope is beating hate
Opinion
Artwork from the OREOCodes campaign which draws similarity in appearance between Oreos and a barcode

14 Aug 2024

6 min read
The retail media boom has created new roles, requiring new skillsets
The Drum Network
In-flight airplane seatback screens
Premium Item

06 Aug 2024

14 min read
Retail media’s next frontier is travel & transport – just ask Expedia, United & Uber
Media
Prime Truck

18 Jul 2024

5 min read
Amazon seizes the Prime Day
Opinion
Amazon Prime cardboard boxes

16 Jul 2024

6 min read
Amazon Prime Day 2024 to hit record-shattering $14bn in US sales – but growth is slowing
Media

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